Top 5 best tools to create an online survey

Nicolas, Apr 10, 2026

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Creating an online survey has become a necessity for businesses, researchers, teachers and freelancers. Whether it is to gather customer feedback, run a satisfaction survey, organise a vote or collect research data, the tools available in 2026 are numerous and varied. Here is our selection of the top 5, with their specific features and the user profile each one suits best.

The tools in this article were selected by our team and are not sponsored. Contact us to sponsor your tool

1. Google Forms — the best free tool for general use

Google Forms is the most widely used form and questionnaire creation tool in the world. Completely free, it integrates natively with Google Sheets for real-time response analysis and with Google Drive for storage. It can be picked up immediately, even by users with no technical experience.

• Highlights: completely free, native Google Workspace integration, real-time collaboration, automatic response analysis
• Limitation: limited visual customisation, no advanced features (basic conditional logic, no built-in payment)
• Ideal for: individuals, teachers, small teams, internal use
• Price: free

Good to know: Google Forms allows collecting responses anonymously or by requiring a Google login. For sensitive surveys or external-facing forms, remember to disable the "Collect email addresses" option if you want to guarantee respondent anonymity.

2. SurveyMonkey — the most complete for businesses

SurveyMonkey is the historic reference in online survey tools. With over 20 years of existence and millions of professional users, it offers advanced statistical analysis, response segmentation and integration with leading CRM and marketing tools (Salesforce, HubSpot, Mailchimp…).

• Highlights: advanced statistical analysis, library of professional templates, CRM integrations, on-demand respondent panel
• Limitation: very limited free version (10 questions, 100 responses per survey), high costs for full plans
• Ideal for: large companies, marketing teams, market research, human resources
• Price: free (limited) / from $39 per month (Business plans)

3. Eval&Go — the best French tool

Eval&Go is a French online questionnaire creation solution, hosted in Europe and GDPR compliant. It stands out for its intuitive interface, a wide range of question types and advanced customisation features, particularly for companies wishing to integrate their visual identity into their forms.

• Highlights: European hosting and GDPR compliance, advanced visual customisation, sophisticated conditional logic, French-speaking support
• Limitation: less internationally known than SurveyMonkey or Typeform, more limited integration ecosystem
• Ideal for: French and European companies, public bodies, education sector, GDPR compliance
• Price: free (limited) / from €19 per month

Good to know: for French or European companies handling personal data through their surveys, choosing a European host like Eval&Go considerably simplifies GDPR compliance. Data remains subject to European law, unlike American tools whose data may transit or be stored in the United States.

4. Typeform — the most visually engaging

Typeform revolutionised the online questionnaire experience by offering a conversational format: questions appear one at a time, creating an experience closer to a dialogue than a classic form. This approach significantly improves completion rates, particularly on mobile.

• Highlights: exceptional user experience, conversational format that boosts completion rates, polished design, numerous integrations (Zapier, Slack, HubSpot…)
• Limitation: free version limited to 10 questions and 10 responses per month, high cost for intensive use
• Ideal for: marketers, startups, lead collection, customer onboarding, UX-oriented satisfaction surveys
• Price: free (very limited) / from $25 per month (Basic)

5. GetFeedback — the best for customer satisfaction (CX)

GetFeedback is a solution specialised in collecting and analysing customer feedback (Customer Experience). Designed to integrate natively with Salesforce, it is particularly suited to CX and customer support teams wishing to measure NPS (Net Promoter Score), CSAT (Customer Satisfaction Score) and CES (Customer Effort Score) directly from their CRM.

• Highlights: native Salesforce integration, specialised NPS/CSAT/CES, advanced analytical dashboards, post-interaction survey automation
• Limitation: exclusively CX-focused, poorly suited to general use, premium pricing
• Ideal for: CX and customer support teams, Salesforce-using companies, loyalty programmes, customer satisfaction measurement
• Price: on request (starting from several hundred dollars per month depending on volume)

Good to know: the best online survey tool depends above all on your use case. For free and simple use, Google Forms is unbeatable. For a user experience that maximises completion rates, Typeform stands out. For GDPR compliance and French-speaking support, Eval&Go is the European reference solution. And for CX teams using Salesforce, GetFeedback offers the most native integration on the market.